“We are so excited to be partnering with a fellow Seattle company dedicated to making reuse possible at a much bigger scale,” said Caroline Stanford, Ridwell Marketing Vice President. Ridwell customers can place their reusable cup from the Starbucks Borrow A Cup program in a custom, reusable cup bag and place it in their Ridwell bin for easy pickups from their front door. Starbucks partnered with Ridwell, which offers a home pick-up service for reusable and hard to recycle items, to give customers a second option for returning their borrowed cup. “We're thrilled to be partnered with Starbucks to ensure the Borrow A Cup program is a safe and sustainable choice for your favorite beverage." Since our launch in 2010, GO Box has been working to develop systematic processes and infrastructure to scale reusable packaging for food and drink to go,” said Jocelyn Gaudi Quarrell, CEO, Go Box. "Reducing waste through reuse is an important way to support a transition to a more circular economy. For the Borrow a Cup program, Starbucks has partnered with GO Box, a reuse system operator and service provider, to collect borrowed cups from stores daily, professionally clean and sanitize them using commercial dishwashing equipment, and put them back into circulation within 48 hours. Starbucks continues to observe elevated cleaning and sanitizing protocols that meet or exceed public health guidelines and can help to reduce the spread of COVID-19. ![]() Each cup is professionally cleaned and sanitized. Then, they scan their Starbucks App to receive a $1 credit to their Starbucks Rewards account, in addition to 10 Bonus Stars.ģ. When customers are done, they scan their cup at a participating store’s contactless return kiosk located in the lobby or drive-thru and drop the cup in the designated opening in the kiosk. Return the cup and receive a $1 credit and 10 Bonus Stars. Customers simply tell their barista they would like their drink in a reusable cup and then pay a $1 refundable deposit.Ģ. Order your beverage in a reusable cup and pay a $1 deposit.Ĭustomers can order their hot or cold beverage in a newly designed reusable cup in-person at a participating Starbucks Café or Drive-Thru or via Mobile Order and Pay. The program provides customers the option to receive their beverage in a reusable cup and return it at a participating store’s contactless kiosk or at-home through a Seattle-area service called Ridwell.ġ. ![]() The challenge is how to make choosing reusables as convenient as you expect from Starbucks – no extra steps – especially with 80% of Starbucks beverages being enjoyed on the go.īuilding on learnings from single-store tests this Fall and Winter, Starbucks is scaling its Borrow A Cup program to five stores in Seattle from March 30 to May 31, 2021. We will lead the transition to a circular economy.” ![]() “We understand the interdependency of human and planetary Health, and we believe it is our responsibility to reduce single use cup waste. “Promoting reusability is an important part of Starbucks goal to reduce waste by 50% by 2030,” said Michael Kobori, Starbucks Chief Sustainability Officer. And while technically, Starbucks cups can be recycled under the right circumstances, they can only be used once. Trial program allows customers to order their beverage in a reusable cup, each replacing up to 30 disposable cups.Ĭompany partners with Seattle-area service, Ridwell, to offer customers an at-home option to return their borrowed cup. ![]() Two-month borrow-and-return trial will run in five Seattle stores as part of Starbucks ongoing commitment to reducing single use cup waste and goal to reduce waste by 50% by 2030.
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